Knowledge

Pushpa Srivastava 

246 week ago, 4 min read

Marketing

Video advertising: A popular and easy way to promote...

Examining how online video advertisements can help your business make a mark.

• 1 Comment

Dhinesh kumar 

278 week ago, 5 min read

Marketing

Email marketing: The right marketing strategy for your...

Find out more about the pros and cons of email marketing.

Phanindra Bhimavarapu 

307 week ago, 5 min read

Marketing

Lead Generation: Best practices

Learn how to generate leads for your business.

Pooja Yadav 

371 week ago, 5 min read

Marketing

How to give your brand a boost with video marketing

Video marketing - give the most amount of information in the shortest time to your customers.

Ajay Singh 

394 week ago, 4 min read

Marketing

The Shahtoot (Mulberry) experiment

Ajay Singh shares some interesting marketing lessons gleaned from a delightful experiment to share the produce from his Mulberry tree.

Anil Kumar 

395 week ago, 5 min read

Marketing

Nudge, nudge, wink, wink

Anil Kumar outlines the increasing prevalence of ‘nudging’ or psychological marketing that is used to push sales.

Anil Kumar 

396 week ago, 5 min read

Marketing

Marketing? Say that again!

A reflection on the fading importance of the traditional 4 P’s in marketing & how the foundation of marketing has been redefined.

• 1 Comment

Anjan Purandare 

421 week ago, 5 min read

Marketing

5 key points that should underpin your startup’s...

Ivyclique shares the 5 key factors to be addressed in your startup’s marketing plan.

Shreya Mantri 

431 week ago, 6 min read

Marketing

Why is video the modern jargon of marketing?

Shreya Mantri, Creative Writing Head at Infocrest, shares how video marketing can give a fillip to your marketing strategy.

• 5 Comments